Black Hills Cougar Classic

Sporting & Outdoor
Branding | Creative
Client since 2015

Black Hills Cougar Classic

Sporting & Outdoor
Branding | Creative
Client since 2015
Licenses
3,210
Purchased in 2015
Average Weight
137 lbs.
of Males
Can Run
45 mph
at top speed
Black Hills Cougar Classic is a new organization devoted to gathering together mountain lion hunters in the Black Hills by hosting this annual event.
Challenge

Startup branding is unquestionably one of the most important keys to the success of a new organization. Black Hills Cougar Classic took this very seriously and came to us for a comprehensive branding exercise with the goal to encapsulate the sport of Black Hills cougar hunting.

Solution

It didn't take us long to capture the vision for this brand and we pursued a look that represented the ferocity of the mountain predator and the professionalism of the hunt, all while paying homage to the Black Hills region. The final result is a classic, emblem style logo design that not only helps Black Hills Cougar Classic stand out from the crowd, but will also encourage customer loyalty and foster coherence within the event's mission itself.